TIAA’s inaugural Alberta Tourism GRIT Awards will recognize outstanding contributions to our sector, celebrating Growth, Resilience, and Inspiration in Tourism, in alignment with the bold and ambitious spirit of Alberta’s Higher Ground Tourism Strategy.

Key Dates:

• Nominations Open: May 20, 2025

• Application Deadline: August 31, 2025

• Gala: November 2025
   

Award Categories:

• Tourism Growth Award: For innovative new initiatives (available to organizations only)

• Tourism Resilience Award: For leadership through challenge (available to organizations only)

• Tourism Inspiration Award: For rising leaders aged 18–30 (available to individuals only)

 

Important Notes:

• $100 + GST application fee

• Self-nominations allowed (Growth & Resilience only)

• One letter of recommendation required

• Full eligibility and criteria online here.

 

Join us in celebrate the people and projects shaping Alberta’s tourism future!