Tourism Advocacy Resources
Alberta's Visitor Economy
- TIAA State of the Industry Report: 2022, 2023
- TIAA Year in Review: 2021, 2022
- The Economic Significance of Travel in Alberta (1-page Infographic)
- Tourism Labour Market Snapshot, February, 2023 (Infographic)
Research and Data Insights
- Labour Market Study of Alberta's Tourism Sector (March 2023) (Full Report)
- Five Strategic Issues & Priorities Summary Documents (Information Sheets)
- Alberta's Tourism Industry: Economic Impacts and Policy Recommendations to Spur Investment (November, 2022) (Full Report) (2-Page Infographic)
- TIAA Pre-Election Survey Results (February, 2023) (Full Report)(Executive Summary - Presentation Slides)
- TIAA Business Conditions and Outlook Survey Results (Leger): Post-Summer Pulse Check (2022), 2022 Business Outlook
- Tourism Dashboards: Insights on Trends, Economic Impact, Visitor and Market Intelligence, and More. (Access the Dashboards)
- The Economic Impact of Alberta's Outdoor Recreation Economy (Full Report) (2-Page Infographic)
Tourism Advocacy Resources
- TIAA Alignment to New Government of Alberta Mandate Letters: 2022, Summer 2023
- TIAA 2023 Provincial Election Advocacy Toolkit (Download Toolkit)
- Tourism Business & Employment Impacts by Provincial Riding (View Individual Riding Sheets)
Social Media Graphics - Tourism Advocacy Summit & Provincial Election
Government Relations
Provincial Government
Federal Government
- New Federal Tourism Growth Strategy Submission (August, 2022) (Submission)
- Tourism Impacts by Federal Riding (View Individual Riding Sheets)
- Budget Submissions: 2022-23